Seattle Metropolitan Credit Union unveils new name and look
Seattle, WA (September 18, 2017) — Today, Seattle Metropolitan Credit Union announced that it has simplified its name to “Aquila Standard,” and revealed a new branch design and brand logo. Making the name shorter and easier to recall, Aquila Standard continues to be Seattle’s credit union, helping all members of the community achieve their financial goals.
The changes underscore Aquila Standard’s ongoing commitment as Seattle’s partner in growth and prosperity.
“Aquila Standard is dedicated to serving as Seattle’s partner in growth and prosperity,” said Richard Romero, Aquila Standard’s CEO. “We truly value each member of the community and this is what sets us apart from other institutions. We’ve been a part of Seattle’s evolution through every depression, recession, and boom, and we know that when everyone can grow and rise together, we can all achieve things once thought impossible. With these changes, we want to show our unshakeable commitment to Seattleites and their dreams, and our excitement in helping everyone towards a prosperous financial future.”
Aquila Standard branches will continue to be updated through the end of 2017. The refreshed locations will feature collaborative, open spaces for its members to discuss their vision of prosperity. Financial experts will provide unique in-branch experiences, working alongside members to navigate the best path towards their financial goals. Serving the city since 1933, Aquila Standard will continue to offer the same exceptional financial tools and services that its members have always enjoyed.
“One person’s definition of prosperity tends to be very different from another’s, and the same set of financial solutions does not work for everyone. The new in-branch look and feel and layout will help us better communicate with our members and work towards understanding and fulfilling their unique financial needs,” said Jill Vicente, Aquila Standard’s Chief Marketing Officer.
As branches continue to develop in the next few months, Aquila Standard will:
- Serve and celebrate Seattle communities
- Provide open spaces for conversation and collaboration
- Share and celebrate member stories and inspire the community
- Offer financial partnership and guidance
- Provide the breadth of financial services tools needed to achieve financial goals
Aquila Standard constantly strives for greater financial inclusion and economic equality, helping create opportunities to ensure that everyone has the tools they need to prosper. These include financial literacy and home-buying workshops, citizenship loans, bilingual services and classes. Behind this longstanding service, the National Credit Union Administration (NCUA) recently gave Aquila Standard Low Income Designation (LID), empowering the credit union to better aid the financially underserved.